In the book, New Media in Art, by Michael Rush mentions Sergei Eisenstein, film director and theorist developed a new way to express the Avant-Garde cinema. Rush states Sergei's work was a clear product of the "interplay of art, technology, and life during the Soviet avant-garde period" (18). Using vibrant processes of editing (cinematography montage) he could manipulate emotions through this newly discovered technique. He wanted to view the world in cinema a parallel way under Marxism. Sergei stated "a new society meant a new kind of vision; that the way people saw things must be altered; that it was insufficient to put new material before old eyes" in other words there is no growth with someone of the older generation because they are set in their ideals unchanged by time. Similar to showing older generation new contemporary art and them not understanding what makes so powerful, for example, Andy Warhol "Chicken Noodle Soup" painting was beautiful way saying F-off art establishments that think this not art. But they do not understand why its a great thing to question society values of what is art. Or it's sharing a funny vine video with parent and they do not find it funny at all.
"Why the F**k I'm Up" "for this projected I took a shit ton of photos for about 6 months now. And I did not know what I wanted to do with them. Anyway, I took slices of each photo that was taken at an ungodly hour. And rearranged them into a new view of my car window. And I will say I was not driving when I produced these photos. It pays off sometimes to be early. But I rather be sleeping."
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